InkTek
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InkTek’s custom eCommerce website; featuring a streamlined bulk ordering system, an advanced color formulation tool, and an industry-focused blog to support and educate the industry.
Located in Northeast Wisconsin, InkTek manufactures premium screen printing inks and heat transfer materials. To better reach customers, they decided to sell direct-to-consumer online. We partnered with InkTek to design and develop a custom website that reflects their technical leadership, product line, and customer-focused approach.
website features
- Online Store: full ecommerce setup to showcase InkTek’s inks and heat transfer products
- Bulk Ordering: customers can order multiple products from one screen – perfect for high-volume orders
- Color Formulator Tool: custom interactive tool for precise Pantone color matching for inks
- Educational Blog: industry tips, product spotlights, and resources for screen printers
- Mobile-Friendly Design: geared towards users quick ordering from phones
- SEO & Keyword Optimization: on-page structure, metadata, and content setup to improve search visibility
This custom website not only showcases InkTek’s in-house manufacturing capabilities but also supports their shift to selling direct-to-consumer. By making it easier for customers to order online, the site is optimized for the next stage of their business growth. We’re excited about this partnership and look forward to helping InkTek expand their reach in the future.